Bridal Asia

Communications

During my time as a content writer for Bridal Asia, we worked on many blog stories together that would help audiences create a connect with the exhibition and create awareness about the brands that participate in the event. Unfortunately, a re-design of the website lead us to lose all the stories. In my second tenure with the company, I handled all out-going communication- from PR coverage, to Press Releases, to social media content, to video scripting.

Press Release

"This year the Bridal Asia Exhibition completes 20 years and we are elated. Today, our narrative opens the curtains of a new era where the bride declares her individuality. The brand is now celebrating the chasm between its history, the coy bride and its future, the bold bride. With every passing season, we understand our muses better and this was the perfect time to dedicate space to lighter collections, curated for summer soireés.”

Gather Your Tribe, Brides! The Biggest Bridal Exhibition Of The Year Is Here | LBB
The summer edition of the Bridal Asia exhibition is a hand-picked curation of the choicest designer apparel, jewellery, footwear and accessories. Whether you're a bride looking for your dream trousseau or a bridesmaid shopping for your sister's wedding, there's something for everyone at the March edition of Bridal Asia.This one's extra special for jewellery-junkies as the most celebrated jewellers from across the country come together, all under one roof.